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Why measure pageviews per month?

I don’t get why companies talk about how many pageviews they get per month. Maybe it is a handy metric when thinking about revenue, but when thinking about performance, it’s not a convenient way to measure.

For example, “we get 50M page views per month.” Let’s translate that into something useful for an engineer: 20 page views per second. How about 2.5B pageviews per month? Roughly 1000 per second.

Much easier to think about what this means. And not so impressive.

Posted on Fri, Oct 1, 2010. Approximately 100 Words.